The Babo Barbershop
Project Overview
For Babo Barbershop, I developed a cohesive visual identity spanning both their online and offline presence.
The project combined photography post-production, visual direction, and website design to present a brand that feels bold, contemporary, and approachable.
The website emphasizes clarity and easy navigation for appointment booking, while the imagery was edited and color-graded to capture the atmosphere of the barbershop—warm lighting, texture, and craftsmanship.
Visual Direction & Brand Styling
Developed a cohesive tone and color style for both web and photo assets to reflect the barbershop’s modern and masculine aesthetic.
Photography & Retouching
Edited and color-graded brand photos to ensure consistency across all digital and print materials. Focused on warm lighting, natural texture, and authentic presentation.
Website Design & Optimization
Customized a WordPress layout for clarity, smooth navigation, and visual consistency with the barbershop’s brand. Optimized for fast load times and responsive design.
Marketing & Presentation Assets
Designed digital and print layouts for social media and promotions, maintaining a clean, recognizable brand presence.
