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Overhead grid of TEOS business cards, letterhead and a laptop showing the website

TEOS Erdbewegung

A full digital transformation for a family-run excavation company in Vienna: new logo, brand system, website, social content and video.

I took TEOS from an outdated emblem and phone snapshots to a credible, modern brand, delivered as a full agency package through Conceptum Werbeagentur Wien.

ClientTEOS Erdbewegung e.U. (via Conceptum)
IndustryExcavation & earthworks, Vienna
My roleWeb design, Branding, Social, Photo & video
ToolsWordPress, Illustrator, Lightroom, Canva, CapCut, After Effects, Meta Business Suite, Google Business Profile
Laptop showing the TEOS Erdbewegung website homepage, Präziser LeitungsbauSmartphone showing the mobile TEOS website with service icons
The challenge

In excavation, credibility wins contracts. TEOS needed a modern identity that would attract both private homeowners and mid-sized commercial contractors, but every visual came from the site team: rough, last-minute phone and camera footage, with no studio photography to work with.

My approach

I replaced the old emblem with a bold logo that builds an excavator arm into clean industrial type, and set a high-contrast palette of industrial orange, deep blue, charcoal and white. I then carried it across print, vehicles, a responsive WordPress site and social, retouching and colour-grading the raw site footage until it matched the new brand.

Key deliverables

One identity, applied from business cards and truck wraps to the website, social templates and a homepage header video.

TEOS business cards with orange and charcoal angled shapes, front and back

What I delivered

A responsive WordPress site with dedicated service pages for garden and pool excavation, trenching, equipment rental and demolition, clear booking CTAs and local SEO for Vienna. Branded templates for Instagram and Facebook posts, reels and stories, plus a homepage header video cut from raw on-site clips.

Logo & identity systemIllustrator
Responsive website & local SEOWordPress
Social templates & reelsCanva · Meta Business Suite
Print & vehicle brandingIllustrator · Canva
White lorry with the orange TEOS Erdbewegung logo on its trailer

TEOS now presents as a credible, professional excavation company online, with stronger local search visibility in Vienna and more client inquiries after launch.

The outcome